ANALYSIS OF THE DOMESTIC MARKET OF MEDICINAL PRODUCTS FOR THE USE IN THE SECOND PHASE OF WOUND HEALING
DOI:
https://doi.org/10.11603/2312-0967.2020.3.11446Keywords:
marketing analysis, semisolid dosage forms, wounds and ulcersAbstract
The aim of the work. Marketing analysis of the market of medicinal products, that promote wound healing, as well as finding directions of market development and further diversification of the range.
Materials and Methods. This research used materials from the analytical system PharmXplorer/Pharmstandard of Proxima Research Company, data from the State Register of Medicinal Products of Ukraine, in the State Statistics Service of Ukraine, as well as other official sources of information. Generally accepted system, graphical and cross-section analysis, observation, comparison and generalization methods were used.
Results and Discussions. It has been established that in accordance with the WHO’s ATC the therapeutic group D03 «Preparations for treatment of wounds and ulcers» is represented by 9 subgroups and includes 64 trade names.
Semisolid dosage forms (ointments, creams, gels, pastes) take the key place in the therapy of the wound process. At present in the State Register of Medicinal Products of Ukraine there are 53 names of D03 group preparations registered for treatment of wounds and ulcers, including 25 drugs of semisolid dosage forms.
The domestic manufacturers, such as PJSC “Borshchahivskiy CPP”, PRJSC Pharmaceutical company Darnitsa, JSC “Farmak”, PJSC “Fitofarm”, PJSC Pharmaceutical Factory “Viola”, PJSC «Chervona zirka», are the leaders in manufacturing of D03A group medicinal products.
Conclusions. The analysis of the market of preparations for treatment of wounds and ulcers has made it possible to establish that in accordance with the WHO’s ATC the therapeutic group D03 «Preparations for treatment of wounds and ulcers» is represented by 9 subgroups and includes 64 trade names. As follows from the analysis of the range structure of the preparations for healing (cicatrization) of wounds (group D03A) depending on dosage forms the medicinal products in the form of ointments account for 44.35%.
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